On Thursday 6 February, a meeting of club managers and foreign guests took place at Winline RPL Winter Cup in Abu Dhabi, UAE, as business breakfast.

For the first time Russian Premier League and Winline betting company, RPL general partner, united the Russian and international experts at the unique platform to exchange the experience, discuss the industry challenges and seek for new decisions.

During the part called “RPL development as media product” Al Nassr football club chief revenue officer Jordi Durante and La Liga director of the clubs’ office Jaime Blanco shared with their knowledge.

Jordi Durante spoke on how Saudi Arabia football clubs develop their infrastructure to match the level of new era players, also noted successful media cases, including Cristiano Ronaldo influence on auditory.

Jaime Blanco shared the work experience of La Liga, also talked about league and its clubs’ initiatives on raising the monetization.

Besides the business breakfast, players and coaches of Winline RPL Winter Cup teams have attended the master classes, where the invited experts analyze practice cases and give main recommendations.

The writer, publicist, dramatist Aleksandr Tsypkin talks about creating the personal brand and key instruments of its promotion. Skyfort platform founder Ilya Oprenko speaks on managing the welfare, explains how to deal with short peak of professional demand and build up the financial strategy.

The sessions moderator is Nobel Arustamyan, journalist and “Comment.Show” project co-founder.

The Winline RPL Winter Cup business part became not only the place of meeting the industry pros, but also an important step to learn about the international experience and develop professional networking.